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How Many Links Do You Really Need to Rank Well? | Ep. #373



In Episode #373, Eric and Neil discuss how many links you really need to rank well. Tune in as Eric and Neil remind us of the TWO most important factors for SEO. They’ll also explain why The Penny Hoarder gets more traffic than Neil does and why Eric builds links for a post that is already driving traffic.

Time Stamped Show Notes: 00:27 – Today’s topic: How Many Links Do You Really Need to Rank Well? 00:39 – Two main factors in SEO are content and links 00:57 – Eric and Neil uses Ahrefs 01:01 – Ahrefs has a keyword explorer tool that will show you the difficulty and guidelines for using a certain keyword 01:23 – The Penny Hoarder is a popular blog which was in Inc 500 list 01:32 – They make 8-figures/year in revenue 01:35 – The blog has more traffic than Neil’s blog 01:40 – They get more traffic because of their content 01:43 – Neil has more backlinks and domain authority than TPH 01:52 – “It just comes down to content” 01:58 – You don’t need too many backlinks 02:02 – You need MORE content 02:06 – If you want to build up your links, use infographics or Brian Dean’s Skyscraper Technique 02:25 – Eric didn’t build links for the top 5 keywords for which they’re ranking 02:46 – Focus on the domain authority 03:03 – Eric has one post that ranks for the most marketing keywords 03:16 – Eric has built links for that post to boost it 03:41 – Check Eric Enge’s: Do Links Still Matter 04:05 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a heat mapping tool that helps you increase your conversion rate 04:52 – Go to SingleGrain.com/giveaway for multiple entries 04:58 – That’s it for today’s episode! 3 Key Points: Content and links are the main factors for SEO—keep track of them. Having too many backlinks may not always boost your post; rather, focus on creating GREAT content. Check the posts whose keywords are ranking well and build links to boost that post. Leave some feedback:

What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us:

NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

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Please watch: “Catch It If You Can: A New Wave of Brick and Mortar Pop-Ups Creates Experiences Not Found Online”

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Why Do Big Brands Get Away With Spammy Link Building? | Ep. #347



In Episode #347, Eric and Neil discuss why big brands get away with spammy link building. Tune in to learn how Google has changed their algorithms, making businesses think twice about using shady link tactics. And even if these tactics work, find out why it’s still not recommended for you to use them.

Time Stamped Show Notes: 00:27 – Today’s topic: Why Do Big Brands Get Away With Spammy Link Building? 00:44 – Big companies like Google and Amazon make hundreds of millions of links 00:50 – The over-optimization cup 01:01 – Once it overflows, you’ll get hit with penalties and adjustments 01:08 – A new site or brand has a smaller margin of error 02:06 – One of hardest indicators to manipulate is brand craze 02:10 – This is when more and more people are searching for your brand 02:30 – When Google knows that you’re a big brand, it’s harder for them to remove you 02:38 – Google just penalizes a big brand for shady link building 03:05 – Google notices that people will turn to other search engines when they don’t see the big brands from the search result 03:08 – Google now does not penalize big brands as easily 03:23 – A lot of industries are using shady link tactics 03:58 – Google has adapted different algorithms to determine if a brand should be penalized 04:30 – Google now tries to showcase the best sites first 04:27 – Viper Chill’s How 16 Companies Are Dominating the World’s Google Search Result 05:08 – Hearst Media started BestProducts 05:24 – The total number of visits skyrocketed in just a few months 06:05 – SEO out-playing still happens 06:29 – If you’re creating too much possibility by doing something wrong, it will look bad 06:46 – Shady tactics still work but is NOT recommended 07:00 – Top keywords from SEMrush 07:31 – That’s it for today’s episode! 3 Key Points: People tend to use a different search engines when they don’t see the brands that they want from the search results. Shady tactics are still being used today and while they work, they aren’t recommended. Google now shows the best sites first. Leave some feedback:

What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us:

NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

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Please watch: “Catch It If You Can: A New Wave of Brick and Mortar Pop-Ups Creates Experiences Not Found Online”

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7 SEO Tasks You Can Start Automating Today | Ep. #260



In Episode #260, Eric and Neil discuss the 7 SEO tasks you can start automating today. They drop tried and true tools that will help you automate SEO tasks—eliminating the risk for human error and streamlining your workflow processes.

Time Stamped Show Notes: 00:27 – Today’s topic: 7 SEO Tasks You Can Start Automating Today 00:33 – First is to use Ahrefs for link alerts 00:47 – It shows the new links that have been acquired by your competitors 00:56 – The link alerts can be sent to you 01:15 – Eric shares an example of how to link build depending on your niche 01:36 – Buzzsumo is a tool that can be used for link building, too 01:43 – Second is to use IFTTT: If This Then That to automate social sharing 02:00 – You can also time it 02:15 – Zapier is quite similar to IFTTT 02:22 – You can hook your blog RSS feed to your Slack 02:47 – SEO is like Formula 1 racing where fine tuning is essential 03:03 – One of the best WordPress plugs is in Yoast 03:17 – If you have WordPress multi-channel, Yoast automatically generates the site maps for each domain 03:42 – You can also use Zapier to hook in your RSS feed to your spreadsheet 04:07 – Your content writers can internally link to the links that you have 04:45 – Sixth is to sign-up for an SEO product like MOZ and OnPage 05:01 – It will automatically notify you when something is off with your SEO 05:28 – Track your keywords using Authority Labs 06:18 – Go to Google Analytics and set up alerts there 06:39 – That’s it for today’s episode! 3 Key Points: Automating SEO tasks eliminates room for human error. SEO requires fine tuning and consistent tweaks. Tracking your keywords will help you improve your ranking. Leave some feedback:

What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us:

NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

-~-~~-~~~-~~-~-
Please watch: “Catch It If You Can: A New Wave of Brick and Mortar Pop-Ups Creates Experiences Not Found Online”

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Hacking the SEO Copywriting Tips & Technique – Part 1 (Webinar 2017)



Looking to hack your SEO Copywriting Tips & Technique for better rankings?

Writing contents for humans is one aspect, while writing SEO contents for search is another.

How about you combine them both?

In Part 1 of the Webinar, I’ll explain you the first seven SEO copywriting hacks that can help you write better contents, better title, better meta description that will help you boost your traffic.

Looking to download the PPT used in the Part of the SEO Copywriting Webinar? Here is the link:

Link to the blog post:

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VIDEO BILLBOARDS VIDEO SEARCH ENGINE OPTIMISATION



HIT ON LINK

SEARCH ENGINE OPTIMIZATION SEO AND VIDEO SEARCH ENGINE OPTIMIZATION VSEO

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” or un-paid (“organic” or “algorithmic”) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym “SEO” can refer to “search engine optimizers,” a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices