Tag - Hat

White Hat vs. Black Hat SEO – Craig Campbell at Optimisey



SEO Consultant, Craig Campbell, speaking at the January 2018 Optimisey – the Cambridge SEO MeetUp.

Get the full transcript on optimisey.com
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Transcript excerpt:

[music]
Thanks for coming along. Just about
myself – I’m Craig; I’m from Glasgow; I’ve been in
the SEO industry for 15, 16 years now and
started out as a freelancer in my
bedroom –
pissing in the wind, the same as everyone else [laughter]
and I built up my own digital
agency and I’ve changed direction since
then I do training and consultancy now, you
know, because similar to what Andrew said
that to start those stress levels that, you
know, once you get to there five or the
eight year period, or whatever it was, hundreds
of clients, not a lot of profit, whole load
of stress and staff and all that stuff
it wasn’t for me so… I revised my of
working which is obviously each to
their own – agencies are for some people,
dealing with clients are for some people –
it’s not for me there’s plenty of ways
and when you’re an experienced SEO
where you can make money and so I put
down a different route. I do speak a lot of
events: BrightonSEO I’ll be speaking at
in April 2018…? Still got to get used to
that one, spoke at SMX Milan in November, I
regularly speak on SEMrush, I’m a host
and feature in a lot of their webinars and
and I talk at a lot of other events aswell,
just trying to pass on some
knowledge to people. So my SEO career
you know everyone looks at people and
goes: “Why should I believe this guy?” you
know it could just be another dud SEO
there are millions of them out there
who’ve read a book – so I’ve done
a year in-house, training with a company
thought I was really good at it – which I
probably wasn’t – I really didn’t know
anything more than on page – but went out
as a freelancer started to charge people
money and and started to learn. Then I
started to build up my own agency and
that’s where the real learning curve comes.
You know you’re dealing with, you know, things that are outwith your remit
like, you know, the stuff you were talking
about:user experience and stuff like
that so you’re learning the whole, the whole
works.
And now four years, the past four years
I’ve probably been doing what I’ve been
doing which is: training agencies
and the individuals who want to make money or whatever you know,
just passing on your knowledge and the
mistakes that I’ve made over the years
so… Agency life wasn’t for me you know I
was awarded, I won awards for being an
agency you see my name’s somewhere … about
there 2014, it wasn’t that long ago, won
an award: business leader of the year – but as I say, I had 17 staff at one point they
you know staff… are not reliable they, you
know they’re not skillful enough, and and
you know they let you down, or they
want to run away and start up their own
business [laughter] so agency life for
one reason or another wasn’t for me
and so, erm, but you know the main
question out of everything to do with SEO
– so I’ve been there, I’ve been in an agency, I’ve done
freelancing

What is SEO? Black Hat SEO? Search Engine Optimization Explained



Namaskaar Dosto, is video mein maine aapse SEO ke baare mein baat ki hai, SEO kya hota hai Search Engine Optimization ka matlab kya hai, Black Hat SEO kya hai aur aap kasie apni website ya fir Youtube video ko rank karwa sakte hai kisi search engine mein. Mujhe umeed hai ki aapko yeh video pasand aayegi.

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Alex Becker SEO – White Hat SEO for Highly Competitive Terms Live Tutorial



SEO Mastery Course ► ◄

In this video tutorial, you’ll learn how to use white hat SEO in the right way for highly competitive terms. After watching, you’ll be able to use SEO to rank for extremely competitive keywords.
This is step by step tutorial with the live proof of ranking sites.
White SEO is the most effective form of SEO out there. If you don’t know what is it, white hat SEO is a practice used to improve search performance on a search engine results page and it is in line with terms and conditions of a search engine.
In this video, Alex Becker will teach you white hat SEO techniques that will help you improve your website’s search performance on Google and other search engines. These techniques are very important because not engaging in White Hat SEO can get your site banned from search engines. And it’s very bad if you get a lifetime ban from any of them.
White Hat SEO methods are something that you should definitely implement!
Keep in mind that this form of Search Engine Optimization is long term and it actually takes a time to get going. That means it won’t happen overnight. But if you have a website that has already build authority, has a lot of backlinks etc. you’ll see results relatively quickly. On the other hand, if your website is brand new, don’t have any kind of backlinks or SEO done it will take months until results will become visible. However, keep in mind that this type of SEO is the most effective still in 2017 and it will bring you good results!
Becker explains everything in the training video so make sure you watch it carefully.

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Related video:
Alex Becker SEO – How To Rank #1 On Google Fast and Easy, secret way to do Keyword Research –

(white hat SEO)

BLACK HAT HACKERS KA DUSHMAN – CRACKS & UPDATES EXPLAINED



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What is SEO ? | Search Engine Optimization | Black Hat SEO vs White Hat SEO | Rank Websites In Hindi



Hey Guys,
This video will explain you SEO (Search Engine Optimization), How Search Engine works to rank websites in Hindi.
What are the factors which depends on SEO in Google, Yahoo, Bing, etc.

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2) Search Engine Optimization Details
3) How to rank website in Google
4) How to get organic traffic from Google & YouTube
5) Factors depending on website ranking in Google, Yahoo, Bing.
6) Google Ranking Algorithms 2017 & 2018

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White Hat SEO Training – How To Build White Hat Backlinks To Any Website In 2017



This is a short, new style of white hat SEO training video.

How to do all of the things in this video – www.danray.me/system

Here is a more detailed version of this same strategy (20 mins)-

A lot you guys have no idea how to build links.

So you do a lot of shit like use specific anchor text ratios and build links on sites that you own at a particular velocity

All of this is bullshit

What you should do is create something cool – because guess what, people like cool shit

Then show it to people who own websites where people who will find it cool already visit – people like to help their audience, by sharing cool shit with them, their audience tend to think they’re a little bit cooler, people like to be thought of as cool

you should probably avoid your competition

You send them a nice email, they know why you’re emailing so keep it short

say something like…

hey, we have this cool shit, i think your audience will think its cool too, it would be cool if you’d share it with them, perhaps on this page

here is a link to my thing

anyway, cool site, its the shit

short, simple, to the point

oh and dont try to get people to link to something that directly sells something, people dont link to that ind of thing and anybody who tries to get links to that type of stuff is a dick

if they dont read the email, send it again, click forward and then say – hey did you get a chance to see this?

1 of 2 things can happen here, they reply or they dont

you can do further things like check if they clicked the link and follow up again if they didn’t actually see the content

if they open your email, click the link and dont get back to you, then they dont like it, thats cool, stop bugging them, but its cool to remind them to check it out if they havent

do this to 200 targeted people a month with content that is good enough and you will get a tooooooon of backlinks

and thats it, thats how you get links to any website

but….. lets talk about calibration for a second

If people dont open your emails – change the subject line
if people dont click the link in your email – change the copy of your email
if people click the content and dont reply to ou or link to it – then you need to either change the content or change the people you are showing it to

so lets summarise:
1) create something cool
2) show it to people who own sites where people who will find it cool visit
3) follow up until they see the thing you want to show them
4) calibrate based on your results

this method is 100% effective and cannot fail if you follow the simple steps