Tag - Press

How To Get Gift Guide Press For Your Products For Artist Sellers – Etsy – Kathy Weller Art



Hi there! In this video, I share ways you can increase your potential to get your product featured in those gift guides like you see on Buzzfeed, Bored Panda, Huff Post, Pop Sugar and the like.
TIMESTAMPS – jump to where you want to go, in the video:

0:05 – What qualifies me to talk about this
1:12 – Factor #1 – Be Where They Look
2:08 – Factor #2 – Great Photos and Mock-Up Talk
2:58 – The TWO Caveats Of Using Mock-Up’s (and how to avoid them)
3:35 – Note To Anti-Mock Up Artist Sellers
3:46 – PHOTO ENHANCEMENT
4:06 – Factor #3 – Skip The LOGO
5:33 – Factor #4 – Trendy Themes
6:03 – Factor #5 – S.E.O. Optimization
6:30 – Finding Your Feature
7:08 – Final Thoughts

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Mentioned in this video

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Photo enhancement editing resources:

Adobe software

(this is what I use)

PicMonkey

Gimp

Canva

(I use this too)

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SEO Related Resources:

The Merriweather Council

Abundant resources for Etsy sellers: ecourses, ebooks, a podcast, a Facebook Group. Danielle’s Etsy class teaches best practices for Etsy SEO. I recommend it!

Marmalead

Available by monthly subscription, this is a tool that helps with Etsy search terms.

Google Analytics:

(Sign up for this in order to track traffic and analytics to your shop or site)

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Mock Ups

Creative Market for mock-ups

Shop at Creative Market for mock-ups:

11 oz. Mugs modeled in real life-

(this is an affiliate link)

(same thing but not an affiliate link)

15 oz. Mug mock-up bundle-

(affiliate link)

(non-affiliate link)

If you want to support my channel at no cost to you, please use my affiliate links .

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Links to my shops and details mentioned in the video:

My shop’s press page:

All of my Etsy feedback reviews:

My Etsy store:

My Shopify store:

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Other videos you might like::

Mug Mock Up Like A Rock Star:

How to Turn Raster Art Into Vector Art:

How To Enable Rich Pins To Your Shopify Store:

How To Connect Your Etsy Shop To Printful’s Etsy API:

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USED TO MAKE THIS VIDEO: Rebel T5i (shooting) + screenflow 6 (editing)

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Music by Insta Models
Youtube:
Spotify:
Music provided by No Need For Labels:

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CONTACT INFO + SOCIAL MEDIA:

I love snail mail! If you would like to send some to me, please send to:

Kathy Weller Art & Ideas
P.O. Box 390053
Cambridge MA 02139

JOIN MY EMAIL LIST for more support, inspiration & motivation:

EMAIL | wellerwishes@gmail.com
BLOG |
SHOP |
TWITTER |
INSTAGRAM |
FACEBOOK |
PINTEREST |

SEO Tip – How to build Press Release backlinks



See the full Tutorial here:
And part 2 SEO Basics Video Course -2- Backlink Building Strategies here:

How to build Press Release backlinks

Press releases are an often overlooked method to get backlinks because not many people have heard of them or understand how they work. Press release sites are news release sites that operate online and despite their traditional offline definition, you don’t necessarily have to submit any “news breaking content” all one needs to do is to write an article with an objective news style.

Here are a few ideas you can use to create press release articles:

New products or services
Industry developments
Professional association news
Corporate and Community Events
Newsworthy stories from your local TV or newspaper that relates to your business
For many press release sites you can include what’s called a contextual backlink. Contextual backlinks are the best type of backlinks to get and are characterized by being surrounded by text content. Use your main keyword as the anchor text of your backlink and link it back to the URL of the homepage of your website. However, you need to make sure that the press release site allows contextual backlinks before using them.

Examples of Press Release Sites:

i-newswire.com
prlog.org
free-press-release.com
pr.com/press-releases
1888pressrelease.com
addpr.com
ecommwire.com
ecommwire.com
theopenpress.com
pressreleasepoint.com
An important thing to note is that you shouldn’t submit the same article to all the press release sites. Instead you should submit unique articles to each site. One of the ways you can speed up your press release submissions is to take one article and spin it into many different articles, and then submit each spun article to a separate press release site.

As you go about building press release backlinks make sure you keep a list of the URLs of all the press release pages where you submitted your press releases. This helps you to build a list of Press release sites you can use in the future and to also help you build backlinks to those articles since this will help get your content indexed faster.

SEO Basics Video Course -2- Backlink Building Strategies
9. 4 Tips on How to structure your backlinking campaign:
10. 6 Qualities of a good backlink:
11. How to build backlinks from Article directories:
12. How to build Press Release backlinks:
13. How to build blog commenting backlinks:
14. How to build blog network backlinks:
15. How to build guest blogging backlinks:
16. How to build forum backlinks:
17. How to build web 2.0 Backlinks:
18. How to build Edu and Gov backlinks:
19. How to Build Social Bookmarking Backlinks:
20. How to build RSS Backlinks: