If you do a quick internet search, you’ll find several SEO tools out there, but which is the best research tool? This is a bit tricky, especially if you don’t know what to look for.
If you’re new to SEO, then it’s important to have tools that can make your campaigns easier. This is why Ahrefs, Moz and SEMrush are very popular. Each of them come with their own pros and cons, which we will talk about in this video.
Knowing the benefits and pitfalls of each one should help you determine which is the best research tool. We also talk about some of the top features found in each of these platforms.
This video is a must-watch whether you’re a blogger, business owner, or digital marketer. Each can, and should, be using these tools to make your campaigns a success.
If you’re curious to find out the best research tool, then take the time to watch this video now!
If you’d like to learn more, check out the link below:
Finding the right SEO tools is difficult, not because there aren’t any, but because there are quite a few to choose from.
In this video, we’re going to cover three of the top digital marketing tools out there: Ahrefs, Moz, and SEMrush.
If you’re looking for tools to make your SEO strategies work, then continue watching!
Moz has a number of tools that range from $0 to $600 per month and hit just about every price point in between. Moz Pro has a monthly fee of $149, Moz Local is $99 / month.
As for the features, Moz comes with tools for keyword research, SEO auditing, backlink research, rank tracking, and also comes with a free SEO toolbar that showcases page and domain authority.
MOZ PROS AND CONS
Let’s take a look at some of Moz’s pros – it supports integration with Cyfe, Klipfolio, Bitium, and LinkTrust, offers auditing tools, has great customer support, and is excellent for small to mid-size businesses, bloggers, and multimedia professionals.
As for the cons, Moz has fewer features, a sometimes outdated and inaccurate backlink analysis, and it’s too complex for beginners.
For $99/month you get site explorer, keyword explorer and content explorer, which help you analyze search volumes, social shares and other important ranking factors.
It also has a rank tracker so you can keep a closer eye on your campaigns. The site audit tool makes it easy to find and correct SEO issues. And last, you can set up alerts for the SEO metrics you wish to monitor and use the free SEO toolbar to check a page’s or website’s authority.
AHREFS PROS AND CONS
Ahrefs is a powerful tool, extremely versatile and offers impressive tools for creating an endless supply of relevant keywords.
Other pros about this tool is that it has integration with Klipfolio, Reportz, and RankRanger, essential keyword tools, analytics for rankings, URL audits, reliable rank tracking, and convenient email alerts for metrics you choose.
The backlink analysis tool is also accurate and up-to-date.
For the downside of Ahrefs, it comes down to the price being a bit high, not enough freebies, and a short $7 trial period.
SEMrush comes with 28 different tools, many of which are accessible for the lowest price point of $99.95/month. For instance, it comes with analytics for your domain, keywords, and traffic, which includes reports and historical data.
It’s also capable of tracking who’s backlinking your content, quick SEO fixes on your website, and finding top content publishers that are buying display ads and keywords.
SEMRUSH PROS AND CONS
SEMrush is hailed as a go-to tool for organic research on the health of a website.
It has a full suite of features that offer unlimited SEO potential to businesses from small to large.
The pros of SEMrush include it having integration with Klipfolio, SEOQuake, Databox, and TapClicks, ease of use, robust features and tools for social and PPC, alerts for onsite errors, and excellent keyword research capabilities.
On the downside, SEMrush has a learning curve for advanced features, some BETA features that are inaccurate and unusable, and a steep price.
Now, that you know more about these three popular SEO tools, it’s time to make a choice. Hopefully, this video gave you enough knowledge to do so with confidence.
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