Tag - search engine optimization tutorial

Blogger Seo Settings For New Blogger | Search engine optimization techniques



Blogger Seo Settings For New Blogger | Search engine optimization techniques

How To Add Meta Tag In Blogger

How To Add Website To Google Search Console | Rank Your Website On Google’

How To Get Google To Index Your New Blog Post | Get Indexed For SEO | Sitemap

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SEO vs PPC: What Should You Do First?



Today we’re going to be talk about SEO vs PPC and what you should do first.

We could do a very structured pros, cons, and advantages post — but I’m sure there are thousands out there. Instead, what I’d like to talk about today is some of the misconceptions people take into both services. I’ll clarify each and share some of the misconceptions so you can make a better decision.

One of the largest misconceptions that we see on a consistent basis is that “PPC gets you quick results and SEO takes a long time“. These are misconceptions because they’re almost true, but they give you the wrong foundational starting point or wrong perspective going into either.

Let’s unpack that a little.

PPC
When it comes to pay per click, it’s not that you can’t get results incredibly fast, it’s that 95%, 99%, 100% of people don’t because what you need to determine is keyword and your brand fit.

For example, at Directive Consulting, when we first launched a PPC campaign for ourselves, we don’t know which keywords are going to convert the best. Depending on the volume of those keywords, we can’t turn those keywords off until we have statistically significant data. This means we need a certain amount of clicks — which depending on your budget, might take 3, 4, 5, 6 months to gather enough data to properly make a decision on whether certain keywords are profitable or not. Then, if you layer in your sales cycle or how long it takes someone from a form fill to closing a deal — this idea that PPC will work lightning fast is just incorrect.

For example, we know that if someone searches “agency,” that’s a better keyword modifier than “services.” We know that the person, individual, or company who is looking for an agency has a higher propensity to pay for our services than someone searching with the query “services“. “Services” queries are usually someone looking for a freelancer, such as Upwork, Fiverr, or something cheaper. They need a service, and they need it done cheap.

Someone looking for an agency is looking for a partner, understands that it might cost more, and usually has a larger budget. But you don’t know that when you go into this PPC experiment or this PPC campaign.

It’s really important that you go into it with your eyes wide open and recognize that PPC will get you clicks very fast. You can turn a PPC campaign on and get clicks lightning fast — but to think that those clicks are going to turn into opportunities, deals, and revenue in a way that makes sense on your financial statement, that takes time. I want to be clear there because it’s important that you go into PPC with the understanding that it takes time to make it an incredible, profitable channel for your business and that’s okay.

SEO
SEO, on the other hand, also takes time. The misconception going into SEO, is “this going to take a long time, it’s all about keywords and X, Y, or Z”. The reality of SEO is it can happen very quickly. It just depends on where you’re starting from.

If you’re a brand new website in a brand new business, it might even take 2 to 4 years. Not 6 months, not 3 months, not whoever is telling you how long it will take. Because you don’t have to beat Google. That’s this misconception is everybody thinks they have to be Google. You have to be all the other brands.

You have to have more people talking about your brand than everyone else who’s trying to rank for the same keywords you’re targeting. The reality is is that takes time. You need:

– mentions
– people talking about you in the news
– your industry talking about you
– partners talking about you

You need all these people talking about you. When I say “talking about you,” I mean linking to you. In other words, you need to build your brand. It’s very difficult to rank without a brand. Furthermore, you need exceptional design. You need great content. You need all these things.

“Are we going to have more bottlenecks on paid than we are on organic?”

Once again, it all matters. It shouldn’t be SEO versus PPC, it should be SEO with PPC and “where should we start” or “do we want to do both?” That’s the decision you need to make based on your budget, your team, and your bottlenecks.

Hopefully this video kind of walks you through the realities of each, and helps you make a better decision based on your own situation. As always, please like, share, or subscribe to our channel and have a great day!

We hope that you enjoy this video and be sure to like/subscribe for more videos about SEO, PPC, and content marketing!

Have a great day!

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Best SEO Tips For Beginners | Powerful SEO Tips To Rank #1 On Google 2018



Best SEO Tips For Beginners | Powerful SEO Tips To Rank #1 On Google 2018

What are the best SEO tips to rank #1 on Google in this upcoming year? Here are some SEO tips that will boost your rankings on Google.

* Optimize your title tag

* Optimize meta description tag

* Use Google Search Console

* Use SEO Friendly URLs

* Dazzle with multimedia

Best SEO Tips For Beginners | Powerful SEO Tips To Rank #1 On Google 2018

Whats is SEO – Search Engine Optomization – How Do They Do It Full Guideline



Learn all about SEO and what seo is. This is a good SEO tutorial for beginners that really helps you get a better understanding of what SEO is and where to you hire a company for your website. Learn what SEO is and how can seo work for your website. Theres tons of SEO tutorials but really learn it from someone in the business! Learn how SEO works.Start your rank your website on the search engines such as google yahoo or bing

There are lots of different ways to go about SEO, but i think that its important to protect yourself from companies who want to take advantage of you. Trust me, just watch this tutorial, learn it for yourself and do your own SEO. I really dont recommend to hire any American companies because i used to work for one and we always outsourced our SEO to india anyways!

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affordable search engine optimization – seo toronto | affordable search engine optimization



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AppNet provides Affordable Search Engine Optimization Services that will insure top rankings, increased website traffic and more customers or clients
Stepmiles eventually provides an affordable search engine optimization service affordable seo – cheap search engine optimization package. In the following paragraphs we will analyze the difference between an affordable search engine optimization company and an economical SEO company

Looking for Affordable Search Engine Optimisation SEO

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Top 5 Best Search Engines That Do Not Track You Online



Many of the popular search engines have a terrible record when it comes to privacy. For this reason, many people are now opting to use a private search engine instead. In this video, I will show you the Top 5 search engines that do not store your search queries or track you while you’re online. The top pick is one I would bet most of you have never heard of.
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Benchmark Search Conference 2017 | Why We Can’t Teach SEO



Although universities can facilitate learning, nobody can teach you anything – they can only inspire you to teach yourself. That means if you want to learn search engine optimization (SEO), you’ll have to take matters into your own hands.

Slides:

Who is David Edmundson-Bird
David Edmundson-Bird is Principal Lecturer in Digital Marketing & Enterprise at Manchester Metropolitan University, where he runs a number of digital communications programmes and is also the Associate Director for Digital Innovation.

What is the Benchmark Search Conference?
The one­-day event features world­-class speakers that cover all of the need­-to­-know search marketing topics to develop and advance your brand’s search engine presence, including:

Organic search (SEO) – how to achieve and maintain your brand’s ranking in natural search engine results and ensure your customers can easily find you.

Paid search (PPC) – driving targeted traffic to your website by showing ads in search engine results when people search for related keywords.

Social media – enhancing brand awareness and advocacy to support your search visibility; your social authority is increasingly considered by Google as a ranking factor.

Content marketing – how to be smart with your content campaigns to build trust and credibility by returning relevant answers to search queries, and earning quality backlinks.

Who’s behind Benchmark?
Located in North West England, Click Consult is a multi-award-winning search marketing agency with a focus on organic (SEO) and paid search (PPC). With over 70 professionals employed and a portfolio of over 60 clients from across the UK, Click Consult works with businesses looking for a measurable return on their search marketing budget.

Click Consult also provides a range of other services, including content marketing, inbound marketing and conversion rate optimisation (CRO), as well as international and multilingual search.

The company is Google AdWords and Microsoft adExcellence certified and is on the Recommended Agency Register.

Originally published at on May 23, 2018.

Best SEO Services Provider Company in Delhi/NCR | India



Why SEO is so important for any Online or Offline Business.
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What is Black Hat SEO | Black Hat SEO Techniques for Higher GOOGLE SERP Ranking | SEO Tutorials 19



This is SEO Tutorial 19. You want to Know What is Black HAT SEO? This is informational Video related to Black Hat SEO Techniques for Higher GOOGLE SERP Ranking.

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I am Ahsan ul Haq. Please support me to grow this channel. So, that i can share the quality content with every one of you.

In this Video, I will tell you about some basic SEO Techniques that are Black hat techniques. Google can penalize your website using these strategies to get better ranking in google.

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